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Category Archives: AdWords
Beginners Guide to Google AdWords Part 1 – Latest PDF Lesson
Here’s a 5 Minute Discount for Premium Membership. Just 90p/month For Full Access Like to get started with AdWords? Read my latest Lesson Google AdWords is an incredibly powerful advertising system that allows you to place an ad in front of someone, at the precise moment they might be looking for your product or service. Social Media Help Need Help With Social Media? Just let us know below what you’d … Continue reading
Really Simple Beginners Adwords Course – Introduction.
Want to use Google AdWords to advertise your business online but don’t know what to do? Start my Really Simple Beginner’s AdWords Course for business people. For quite a while now I’ve been running some class based AdWords training course’s for business people wanting to learn how to get to grips with the system. One thing that has consistently come across from the people on this training is the gulf that exists between the … Continue reading
Google AdWords Keyword Tool Is Great for SEO Keyword Research As Well – Read New Tutorial
You don’t need an AdWords account to use the AdWords Keyword Tool Read this short Tutorial on what the Google Keyword Tool is and how to use it. The Google AdWords Keyword tool is principally designed to be used within the AdWords account but there is also an external version that has much of the useful functionality and can just as well be used for SEO as for AdWords. What is a keyword … Continue reading
Importing Google Analytics Conversion Goals into AdWords
Find out which keywords are really working for you in AdWords I’ve mentioned before the benefits offered by setting up Goals in Google Analytics and how you can use them to learn which keyword phrases and referrers are working well for you. But now you can import those self same Goals into your Google AdWords campaigns; which is going to be of even more benefit in helping prevent you from spending more … Continue reading
Can Google AdWords ads help SEO?
Not directly but there may be benefits I’ve been helping my clients with their AdWords campaigns for well over 6 years now and I’ve never seen any evidence that it can help with SEO, not in the way people think it might anyway. Even websites that have a lot of traffic coming in via AdWords don’t show any obvious improvements from this regarding search engine position. AdWords brings qualified keywords There are … Continue reading
AdWords Consultant do I need one or can I do AdWords Myself?
I pay for AdWords do I need to pay someone to manage it as well? It depends on several different factors. If you are only spending a few pounds a day on AdWords it is unlikely to be worth spending ongoing for management, although it may be worth getting a specialist to configure your campaigns properly to start with. Spending £500 or more a month? Generally speaking if you are spending over £500 … Continue reading
Google AdWords Case Study on Us
Google AdWords does a Case Study on our Agency Company It’s not often you get a chance for Google to do a case study on your company. So when Google contacted us about doing one on our AdWords work for our clients we jumped at it. The name on the case study is Search Marketing Services Ltd and is the holding company we work through for our agency work, also … Continue reading
What is the difference between the Content and Search networks in AdWords?
Search or Content… Most people that use Google AdWords to advertise their products or services on their websites tend to focus on the Search Network as logically this means visitors have been searching for similar things. But there is also another huge network out there called the Content Network than can deliver great results. So what is the different? Basically the search network is just that. Search engines like Google … Continue reading
