Find out how much the search engines value your website
If you’ve been following the 2 previous lessons in this course you’ll have learnt the importance of doing an SEO audit to assess what sort of results the search engines are bringing into your website.
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You’ll also have learnt how to use Google Analytics to learn more about visitors coming from the search engines and some simple ways to assess where your website is currently ranked in the search engines.
This 3rd Lesson builds on the knowledge gained so far, by using the detailed (and fairly accurate) information in Google’s Webmaster Tools, to try and establish how well the search engines value your website.
Using Google’s Webmaster Tools to assess search engines value
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