And they are likely to be interested in your products or services
When you’ve got a lot of followers you can send out a tweet that you know your followers will be interested in, followed by a shortened url and within a matter of seconds you’ll have visitors from Twitter on the web page.
Website visitors who are more likely to interact with your website
This is obviously very powerful, not just because of being able to drive traffic to the website, but also because the visitors are responding to something from you. This means they are much more receptive and willing to interact with your website.
Three main sources of website traffic from Twitter
There are three main sources of website traffic from Twitter, one is the visitors referred from a shortened url, as mentioned above, another is people who click on your link on the Twitter homepage, and the other is where tweets are passed around on the internet, although many of these will again come from the shortened url.
I have found the traffic from Twitter is second only to Google in volume; when you have a fair few followers and send out tweets on a regular basis.
Website traffic that is qualified: visitors more likely to buy or enquire
Also the website traffic tends to be more productive. Visitors from Twitter spend more time on the site, look at more pages and are more likely to buy or enquire. Obviously this data applies to my site and yours may be different, but it would seem to show website visitors from Twitter could be very valuable indeed.
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This is some really good information. We work with stock newsletter sites in helping them get more visitors and email signups and we’ve learned that too many of them rely on automated twitter direct messages to drive website traffic and they aren’t that effective. We did a study on it that can be found at https://rallytype.wordpress.com/2012/12/27/does-a-twitter-auto-response-direct-message-provide-any-business-value. We also found that engaging your followers about website content via tweets goes a long way in directing traffic – nobody likes being left out of the party!
Hi Russ,
Thanks for letting us know about your study. It looks very useful, and I agree it’s important to keep followers up to date on new website content etc, is a great way to drive visits.
Here http://domof.com/www.reallysimpleseo.com.html is a nice and free way of checking out how many visitors any site gets on a daily basis and also reveals the adsense earnings guessing … to save the analysis page (in order to monitor the daily progress) just try the export to pdf or txt feature.
Looks a useful tool to find this information. Thanks.
Oops – I have to start typing a LITTLE slower… I misspelled my web address! in the last post!
@UnUBecky on Twitter, too.
Your article was easy to read and made sense to me! Well, I am from Twitter-land… and one of your “followers!”
Thanks for the great info. Quick and to the point. I like those things in a website. ~ Smiles!
Hi Becky,
Thanks for your comments and feedback. It is very helpful when people let us know they are finding the information useful.
Regards,
David
I don’t know how but get tweets ranking on page one ,never top but in 6/7 position
Thanks for the comment Robert,
Yes, I think that is quite common to have tweets ranking at the lower positions. Still they are better there than not at all.
Always best to deliver 4 or 5 entertaining one for every linked tweet
Oops just realised am one of those visitors from Twitter. We (the sort that follow you) will be flooding here because of that Title
Thanks , I have just been searching for info about this subject for a long time and yours is the best I’ve discovered till now. However, what about the bottom line? Are you sure about the supply?
Thanks for the comment. Most of the visitors from Twitter are via the shortened urls, or quite a few come in direct. Using Google Analytics I have noticed that these visitors seem quite productive.