What is Google Search Console
Google Search Console is a free tool offered by Google that helps website owners monitor and maintain their site's presence in Google search results. It provides valuable insights into how Google crawls and indexes your website, any crawl errors that may be present, and which queries are driving traffic to your site. Adding your website to Google Search Console can provide numerous benefits. These benefits include:
Monitor website performance
Search Console provides data on how your website is performing in Google search results. This includes information on how often your website appears in search results, the average position of your website, and the types of queries that are driving traffic to your site. This information can help you understand how well your website is ranking for specific keywords and how to optimize your website to improve its performance.
Fix crawl errors
Search Console can help you identify and fix crawl errors on your website. Crawl errors occur when Google is unable to access and index a page on your website. Fixing these errors can improve your website's visibility in search results and ensure that all of your pages are being properly indexed.
Submit sitemaps and individual URLs
Search Console allows you to submit sitemaps and individual URLs for crawling. This can help Google discover and index new or updated pages on your website more quickly.
Monitor and resolve security issues
Search Console provides alerts for security issues on your website, such as malware or spam. By addressing these issues promptly, you can protect the integrity and reputation of your website.
Improve mobile usability
With the increasing use of mobile devices to access the internet, it's important to ensure that your website is mobile-friendly. Search Console provides information on the mobile usability of your website and can help you identify and fix any issues that may be affecting the mobile user experience.
In conclusion, adding your website to Google Search Console can provide valuable insights into how your website is performing in search results, help you fix crawl errors and improve the mobile usability of your website, and alert you to any security issues. These benefits can help you ensure that your website is visible and easily accessible to users, which can ultimately drive more traffic and improve your online presence.
Want to get Search Console working with your website? Read Google's setup instructions here.