On- Page SEO is all about the things that are happening on the page, starting with getting the right keywords there
People don’t always understand the importance of getting the right keywords into the page
In my experience people don’t always understand the importance of getting the right keywords into the page. If you think about it the reason is simple: for the search engines to make a judgement about the page they need to be able to see keywords are present, that support the content of the page.
Learn how it’s done with the resources in this Action Plan
In this SEO Action Plan I’ve outlined below the main things to focus on, as well as where you need to go to learn more.
1. Working out what the right keywords are
You may have a rough idea of the sorts of keywords you’d like people to search on to find you site, but there may be many more. Below is the resources to help with this task:
SEO Tips: Very quick keyword research using a search engine
The search engine box could be your first port of call to quickly assess what people are putting in and how popular.
30 Day SEO Challenge: Day 7: Researching further phrases for your web page content
If you want a more detailed walk-through of researching the best keyword phrases then Day 7 of my 30 Day SEO Challenge is a great place to start.
2. Checking to see if the keywords are there already
Click on the graphic below to continue with this SEO Action Plan.
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The next step is to see if your chosen keyword phrases are already present on the page. Of course you can check through the text but there is a quicker way…
SEO Tips: How to highlight the keyword phrases in your website
There is a quick way to use the Google search engine to highlight the keywords. This shows how it’s done for a competitor’s site, but it will work the same for yours.
Google Keyword Tools Part 2 – The Google Toolbar
If you’re still using the Google Toolbar there’s a quick way to get that to highlight the keywords as well.
SEO Action Plan on writing keywords into content coming soon
Lookout for the next SEO Action Plan where we’re going to look at getting the keywords into the page content.
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