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Create Compelling And Useful Website Content People Will Want To Share.

And why Google wants us to focus on creating people-first content not search-engine first content.

Google talks a lot these days about the importance of website content creators curating compelling and unique content website visitors will find useful and may want to share.

One of their main thrusts is encouraging us to create people-first content not search-engine first content. Generally website owners do focus on creating quality content for their visitors, but traditionally there has always been a focus on target keywords as well.

What does Google say on the topic of website content?

Google's SEO fundamentals documentation talks about making a website interesting and useful is around creating easy-to-read text that is well organised. That the content is unique and up-to-date. And most importantly they talk about making sure the content is helpful, reliable, and people-first.